INTERNATIONAL ONLINE MARKETING PLAN

INTERNATIONAL ONLINE MARKETING PLAN

The objective of this plan is to direct traffic to the company’s own online store either in Spain or in another target market through different promotional channels such as SEO, SEM or Social Networks in the corresponding country.

Start:

Definition of operational marketing plan in which you select which of the channels below will be activated, distributing resources according to the characteristics of the online store to be promoted.


Actions:

Audit of adaptation of the Web in Spain or in the destination market.

Diagnosis and recommendations for SEO optimization in Spain or in the target market: plan for the periodic generation of Web content.

Configuration and monitoring of SEM campaigns in Spain or in the target market.

Configuration and monitoring of campaigns in RRSS in Spain or in the target market.

Analysis and selection of digital media in Spain or in the target market.

Analysis and selection of digital prescribers in Spain or in the target market.

Analysis and selection of affiliate campaigns in Spain or in the target market.

Sending monthly report with project performance indicators (KPIs).